Digital equality — or access to the internet by making it accessible to everyone, including those with disabilities — is a serious moral and ethical issue. If left unchecked, digital inaccessibility can also be expensive and harmful to your brand. Lawsuits against companies with inaccessible sites are increasing and the US federal government has mandated (via the 21st Century IDEA Act) that all its sites and content must report on the status of their Section 508 accessibility compliance by the end of the year. Recent headlines aside, we often don’t stop to consider accessibility from a dollars and cents perspective,…
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